In the ever-evolving world of media and communication, the role of a broadcast journalist has transformed significantly. The digital revolution has not only altered how we consume news but also how businesses can engage with their audience. With traditional media outlets facing increasing challenges and competition, creating your own content has become more critical than
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Author: ChristyAnn
Your Email Signature
Boost Your Professional Image: Adding Media Logos to Your Email Signature In today’s digital age, establishing credibility and trustworthiness is paramount, especially in the professional world. One effective way to highlight your professional image and leverage media coverage is by incorporating logos of earned media coverage into your email signature. This simple yet powerful tactic
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Media Tips…. Press Releases
So you have a great company, product, service or story and you want to share it with the world. And you think you want to send out a press releases to all the news organizations all across the city, province or country. First I will say that might not be the best strategy to get
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November Pitch & Post Ideas
For many people not only are the days getting shorter but they are also getting colder and this should give you lots of ideas for media pitches and social media/blog posts. Think about all the stories you can come up with that have a winter connection related to you and your business. Let’s run through
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Pitch & Post Ideas for August To Earn Media Attention
Summer fun and back-to-school ideas Having successful pitches means you are in tune with what journalists want and need when it comes to their audience. Media pitches that get a yes are strong in story and have a solid hook. There is no doubt that COVID-19 has changed the news landscape in terms of how they
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