Why are you doing what you do? What inspired you to help people? Your WHY is a great pitch technique. Journalist are always on the look out for great stories. Sharing what you do and why you do it is a great way to get attention. You may not want to hear this but
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Author: ChristyAnn
How To Use The Piggy-Back Pitch Strategy To Get Press
Coming up with strategies or ways to pitch journalists can be tricky BUT it doesn’t have to be. There are some solid strategies you can use to ensure a successful pitch. I have already reviewed the HOW-TO pitch but it is not the only way to pitch the media. Piggy-backing the news it another way to
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How To …. A Perfect Pitch Strategy
There are a number of different pitch strategies or story hooks you can use when reaching out to a journalist for media attention. One of those is the How-to pitch. This works for all kinds of media, including television, radio, newspaper and magazine. Just think about all those articles you see in the Huffington
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Be Persistent
When it comes to PR and the promotion of your business persistence really pays off. And that goes for when you are pitching journalists too. You need to be consistently persistent. Be Persistent When Making Connections You need to be persistent when it comes to building the relationships and connections with journalists. These relationships
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Be Clear NOT Clever
This is a rule I was taught way back in Journalism School. Being clear is better than being clever. It still holds true today. When you are pitching the media to get press you need to take this simple rule to heart. It is important to be clear about what you are pitching. It is
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