Catch all of Amanda DeGrace’s contacts and social handles at the bottom of the post! Tell us a bit about you and your business I have been an entrepreneur my whole life! 18 years ago I founded DeGrace Energetics, which started off as a company offering day camps, swim programs, lifeguard training and first aid
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Author: ChristyAnn
Don’t Leave An Opportunity On The Table
Today I want to talk to you about the importance of follow-up and how failing to do it is actually leaving possible media opportunities on the table. How you wonder? Well, let’s set the scene. You have spent the time to craft a solid email pitch to a specific producer of your favourite local morning
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Perfect Your On Air Performance
So you have pitched your heart out and got recognized and greatly rewarded for your efforts: you are now the newest member of the morning shows panel. Now, what? I often see people on T.V or hear them on the radio and just cringe. There is something to be said for a little bit of
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Do You Have a Media Game Plan?
It is important to have a media game plan. It is all about laying out which media targets you plan to approach and coming up with a hook or angle for all of the stories you plan to pitch. You want to stay organized and plot out your plan. Brainstorm media outlets: As you read newspapers,
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Top Tips To Writing Press Releases
So, what’s a press release? press re·lease A press release, news release, media release, press statement or video release is a written or recorded communication directed at members of the news media for the purpose of announcing something ostensibly newsworthy. Really, when it comes to the press release it is really just an announcement of
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