Getting the attention of the media takes work, strategy and persistence. You need to have a good plan when you are reaching out to the media to get featured. It is a noisy place these days. Journalists are busy people, they get hundreds of emails, including press releases and pitches a day. So how
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Category: Blog
Media Monday Tip: Get To The Point
Be Brief. Make every word count. Get to the point…FAST! Pitching stories to a journalist is a great way to get media attention but you want to make sure you are being effective. When you are pitching journalists a story you want to make sure you are getting to the meat of your idea quickly. Don’t
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How To Improve Your Writing And Get Noticed
You should blog! I bet you have heard that before, many times over. Blogging for business is essential today. It is how you tell the world about what you do and how your business can help clients and customers. Blogging is one of the easiest ways to reach out to your community and share your
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Media Monday: Be Colourful
What do I mean by BE COLOURFUL? What I mean is be more than just VANILLA. If you want to get the attention of the media to get press for you business, brand or blog then you need to stand out from the crowd of other story pitches and press releases.There is so much noise
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Make Your Story Pitches Focused & Targeted
Sending story pitches to journalists is a great way to get press BUT you need to make sure you are taking the time to send the kind of pitch that will be successful. Before I tell you what you should do let me mention what you SHOULDN’T do first. Do NOT send out one mass
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