So you have a great company, product, service or story and you want to share it with the world. And you think you want to send out a press releases to all the news organizations all across the city, province or country. First I will say that might not be the best strategy to get
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Category: Media Tips
What Does The Media Really Want?
What does the media want? Good question. It is something many people wonder about and few ever really know. It is often knowledge kept close to the chest by industry insiders. We are talking secrets of the media. I want to share some of those secrets with you. These are secrets that will help you stand
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Media Kits Matter
Do you have a media kit? Not sure you need one? Media kits are an essential part of your self-promotion or PR strategy. Having a media kit easily visible and accessible on your website is the best way to promote what you do and how you can be of service to the media. You need
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Is Time On Your Side?
TIME It can be your friend or your enemy depending on your game plan. The same is true for the media. TIME matters in the business of media. Everything that happens in the media is about how to manage time. Producers and reporters are always on a deadline. Time is always racing ahead. Time is
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Getting Press: 5 Tips to Help You Connect With the Media
Got something to say? Want to promote your business? And what you do? Want to get more street ? Want to be considered an expert in your field or industry? One of they ways to do that is by getting press! You want to be featured on television and radio or featured in a magazine
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