There is no question figuring out how the media works and who to send your story idea or story pitch to can be confusing, especially if you are new to media and PR or never been to a newsroom before. It can feel like a secret world that few ever get to see. I
Read More »
Tag: Journalist
How To Land TV & Radio Interviews
There is nothing better than sharing your knowledge to help others! I recently had the opportunity to chat with Kate Doster on her podcast Inbox Besties. I shared some great media and PR tips to help entrepreneurs get press, publicity, and media mentions for themselves. Check it out below! Just click the
Read More »
How To Find Media To Pitch
One of the questions I often get when talking with entrepreneurs and small business owners about pitching the media for free publicity is “How do I know what media outlet to pitch?” To be honest there is not one right answer here. It really depends on YOU and your community, customers, and clients. In this post, I
Read More »
JOURNALIST TALK: Pitch Tips From A Producer & Assignment Editor
What is the best way to pitch a journalist? The best way to pitch a story to any Assignment Editor is through a detailed email. Make certain the subject line is eye catching. In the first 2 sentences get the important information out. Make sure contact information is right. In a story pitch,
Read More »
How To Create Your Digital Press Kit
A digital press kit is like a one-stop shop for journalists to find information about you and your company! The key to creating a solid digital press kit is to think like a journalist. Think about what the reporter or journalist may want to know about you if they come looking. You want to provide
Read More »